quick index

business / selling

sales, marketing, strategy, business management and planning

project sponsorship

This article explains concisely how project sponsorship relates to and differs from project management, and also defines and gives examples of typical responsibilities and activities within both the project sponsorship and project management roles. Project sponsorship is linked very strongly with principles of leadership, and is improved by awareness of different leadership theories, styles, models, etc. Project sponsorship is also closely connected with delegating responsibility and related techniques.... read more

business networking

Business networking is an effective low-cost marketing method for developing sales opportunities and contacts, based on referrals and introductions - either face-to-face at meetings and gatherings, or by other contact methods such as phone, email, and increasingly social and business networking websites.... read more

introductory sales letters

Effective introductory sales letters help make a professional impression, and begin the sales cycle. They help to make appointments and the cold calling process. In many cases they are essential prior to attempting telephone contact with senior people. Introductory letters are particularly helpful for starting the sales cycle with large organisations... read more

business plan or operational plan template

A sample business planning template for new business development and operational planning reports... read more


more on business/selling


Alan Chapman/Businessballs

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